Cookie Policy

Information our use of cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

Cookie type

Example

Details

Analytics

Google Analytics

These cookies tells us how various pages on our website are performing and how users interact with them. We use this information to optimise our website and the information provided to users.

 

Authentication

easyHotel

(a) maintain your session and required details when you browse the EasyHotel UK Limited website, during account registration and during the booking process (session cookie)

(b) collect website usage data for statistical/analytics purposes (analytics cookie)

(c) direct you to the correct landing page based on your geo-location (geo-targeting cookie)

 

Marketing

AdWords

Awin

Thunderhead

Facebook

 

 

We use a small selection of third parties to promote easyHotel to new and existing customers through activities such as affiliates, pay per click advertising and social media advertising. These cookies enable us to identify users who transfer to the easyHotel site and meet our contractual obligations to them.

Functional

 

These cookies are designed to enhance your booking journey. They remember your past browsing activity on the website and any hotels you may have added to your basket. This means you don’t have to keep re-entering information into the website. We also use these cookies to identify areas of improvement.

 

 

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.