We are a budget-friendly hotel chain that offers clean, comfortable and convenient low-carbon accommodation at over 40 locations across Europe.
Whilst we don’t have the biggest rooms in town, we do provide all the essential amenities such as comfortable beds, private bathrooms, air conditioning, super-fast free Wi-Fi and black out curtains.
Location is important which is why our hotels can be found in the heart of the city, making us the ideal choice for travellers who want to stay close to the main attractions, shopping districts, and business centres. Not only do we have great locations, but we’re well connected to public transport, making it easy for guests to explore the city.
Tourism shouldn’t cost the earth which is why we’re constantly looking at ways to reduce the impact we have on the environment. We’re doing this through smart buildings, efficient energy systems, compact room design and so much more. Check out our low-carbon pledge for more information here.
It was back in 2005 that our very first hotel was opened by Sir Stelios Haji-Ioannou in South Kensington. The hotel remains open to this day and is part of our franchised network. More information including how to become a franchise partner can be found here. As well as our franchised hotels, we’re also growing our network of owned and leased hotels across Europe.
It’s our simple, innovative product and low-carbon credentials, that’s helping fuel our growth as we double our 40+ hotels over the next four years.